The list of Google services has grown rapidly in modern times with the search engine giant branching out into everything from advertising to self-driving cars. Here is a list of just some of the digital offerings that Google (otherwise known as Alphabet) currently has;

  • Gmail
  • Google Advertising (AdWords, AdSense, DoubleClick etc.)
  • Google Analytics
  • Google Tag Manager
  • Google Data Studio
  • Google Surveys
  • Google Chrome
  • Google Books
  • Google Music
  • Google Keep
  • Google Docs
  • Google Drive
  • Google Maps

Just to name a few!

Whilst not all of these platforms are used for digital marketing many of them are, and they are continually evolving. That’s why it’s critical for Revium, as an agency, to be a certified Google Partner.

What does it mean to be an accredited Google Partner?

In essence it means Google has certified our capability to work with their key digital platforms – namely AdWords and Analytics.

Accreditation for each platform requires an individual to pass a certification exam that spans the overarching field, and subject matter specialisations. Annual renewal of the qualification is then required to ensure the individual’s knowledge remains current and inclusive of any new features/techniques.

As an agency, being a Google Partner means we have the requisite number of certified employees with a current accreditation employed within our business.

What Is the Benefit?

Choosing to work with a Google Certified Partner gives clients a guarantee they will have experts who are accredited with the various Google platforms working on their account.

These systems can appear deceptively simple at first, however their power often lay in the complex and many advanced features and configurations they offer. This makes it essential you have an expert managing these platforms.

Another key benefit of being a Google Partner is having access to the latest information on the product suite and how best to use it - direct from Google themselves. This is invaluable information that we leverage to help our client’s campaigns outperform their competitors.

What are the key platforms?

 

Google Data Suite

We primarily work with the three core platforms in the suite – Google Analytics, Google Tag Manager and Google Data Studio.

These powerful tools allow us to record both basic and complex interactions and behaviours on most digital platforms and then visualise them into customised dashboards specific to each client’s needs.

Google Advertising Suite

AdWords has become a mainstay of the digital marketing ecosystem and remains an effective channel for most businesses whether they are B2B or B2C.

We manage AdWords programs paired with our Digital Performance Measurement services to give client’s a transparent and accurate view of their AdWords marketing ROI.

If you are seeking an agency partner with the reassurance that comes with accreditation by the most important single entity in digital marketing, then look no further. Revium is expert in all things Google and has the Partner Certification to prove it.

How can we help you?

We apply our intimate knowledge of Google platforms to help improve your bottom line. Via rigorous analysis of your website’s data, we can help your business generate new leads, increase conversions and retain existing customers, At Revium, every engagement we undertake is customised to our customer’s unique business objectives and challenges. Have an obligation free appointment with us today to discuss how we can help.

You may also like

Content Marketing Strategy

Revium’s team of strategists bring expertise and a holistic view of your brand and marketing activities to the development of your online strategy. We deliver digital strategies that augment and enhance the customer experience.

Keep Reading

Digital Performance Measurement

One of the benefits of digital marketing over more traditional marketing formats is the ability to directly monitor and evaluate its performance. At Revium, we believe accurate recording of digital performance data provides the  necessary foundation for every digital marketing investment.

Keep Reading

News Bytes
  • Developed a diet management website using a bespoke ASP.NET web application with extensive use of Telerik RAD controls for AL Fitness

  • Launched online sign-up function integrated with billing engine Orion with QAS Address validation for Alinta Energy

  • Integrated web service to push sales leads from Kentio BizForm to CRM delivered for Alinta Energy

  • Designed and developed an aesthetically-pleasing website to showcase products and act as a major lead generator using Kentico CMS for Axieo

  • Built fully responsive website based on agency-provided designs for ASX-listed ClearView (ASX:CVW)

  • Launched public website for Financial Councelling Australia using Kentico CMS

Newsletter sign up

Every couple of months we send out an update on what's been happening around our office and the web. Sign up and see what you think. And of course, we never spam.