5 minutes

How Failing at OKRs Made us a Better Business

Take an inside look into how we have employed the OKR framework to help shape our own growth - albeit without realising how well it was working.

Traditional planning process often involved making numerous contentious assumptions that, when they failed to materialize, rendered the foundation of our plans obsolete.


Had we not had OKRs to initially force us to consider what our overarching business objectives for the coming one, two and three year time horizons should be, or if they hadn’t been there to keep us organisationally aligned on working towards achieving them, then I highly doubt we would have achieved any of them.